Fukuyama Francis The end of history The national Interest (Summer Essay

Fukuyama Francis The end of explanation The national Interest (Summer 1989) - Essay ExampleHe insists, therefore, in this case that the threat to the security and the freedom rights of people are no longer available. The history has, therefore, come to its conclusion from this point (Fukuyama 54). The phrase, end of history, according to Fukuyama symbolizes the end of human ideologic evolution, the search for broad(a) governance that encompasses the rights and freedoms of every citizen within it.The most important information in the text is the urge for falsify or move from capitalism to communism. Mankind underwent transformation from the tiny under civilized forms of government to higher(prenominal) and progressive forms of governments systems. It is from this notion that Fukuyama where insists that the history would assume its ending in an absolute moment. He also believed that through with(predicate) such ending, only the victorious forms of government pass on assume the po wer to head such states. Upon the effrontery of power, the citizens will be able to realize good governance that respects their democratic rights. The government besides will also be able to understand their social, cultural, economic, and political backgrounds. Such type of governance will in turn foster the peaceful coexistence of the countrifieds citizens (Fukuyama 110).The main conclusion (explicit or implicit) in this article is that the homogenous state would eventually become victorious throughout the material world since ideological development has, in fact, ended. As presented by Fukuyamas context, it is not a must that all societies be full-grown to become successful (Fukuyama 218). Clear evidence about this situation is in their difference in their ideological pretensions of representing different and higher forms of human society.The main assumptions underlying an authors thinking are that the country would change from a communist state to a capitalist state. He also believed that the country would distinguish a liberal form of government with free

Sales managment Essay Example | Topics and Well Written Essays - 250 words

Sales managment - Essay exerciseThe comprehensive product line of Airbus come withs product line comprises quality-successful families of aircraft which ranges from atomic number 6 to over 500 passenger seats. These let in the single-aisle A320 Family, the long-range A330 Family (including the recently launched A330-800neo and -900neo and the A330-200 Freighter), the new A350 XWB Family, and the flagship A380.The Company is supported and under the control of highly trained managers who get to care of each activity and process of the Company to ensure that it maintains its competitiveness and meets the customers requirements. They include Fabrice Bregier (President and Chief executive director Officer), Tom Williams (Chief Operating Officer), and John Leahy (Chief Operating Officer- Customers) among others. The Company has a numerous number of employees (144,061 including over 100 nationalities from each region of the world) who draw on a pioneering spirit that has helped the com pany become an industrial leader.As at March 2015, Airbus hit a net profit of 792 million euros contrasted with the previous 439 million euros in 2014. By March 2015, the company logged 101 new orders for jetliners, compared with 103 in the year 2014. The total number of orders as at March 2015 are 15,372, 9,019 total deliveries and 8,236 orders in operation.The Company has over 100 numbers of clients from whole over the world. They include Aerospace International Group, Air Arabia, Air France, Air Canada, British Airways, Canadian Airlines International, Emirates, and Etihad Airways among others.We understand what your Company needs, cant always wait for delays for the sake of your esteemed customers. Your Company business is unique, and we are committed to making you uniquely successful by providing the latest, and high-quality Airplane in the quantities that you may need and at a worth that you deserve.We are dedicated towards providing a plane with quality systems, parts, comp onents and with the latest electronic gadgets and

Baces of Marketing Essay Example | Topics and Well Written Essays - 4000 words

Baces of Marketing - Essay representatives important in the sense that when buildings ar formed taking the shape of a gain it should not discourage the use of people horizontally across the incisions. This is crucial for acquiring effectiveness in accomplishments of several tasks simultaneously. Matching Authority with Responsibility In a trouble structure, it is crucial to associate responsibleness with matching authority because without having freedom for decision making, organizational effectiveness cannot be achieved. This will increase the take on of favorable outcome besides increasing demarcation satisfaction among employees. Task Description and Interaction among hoi polloi In a dynamic world, processes and technologies keep on evolving necessitating employees to learn new things and undergo suitable mixtures. Michael Vanbruaene argues that job details need not be briefed with elaborate description to avoid rigidity among employees and for the purpose of joint coo peration among staff members. spiel unit of measurement Expectations All work units within the organization must be clear briefed with performance goals and objectives. Necessary flexibility to achieving performance objectives should be granted without specifying tasks much in detail. Association with Work Unit All employees must be associated with some department or work group and the department must have a position to guide employees professionally, if needs arise. Supervisor at Work Unit Effective organizational structure demands that each work unit or department is controlled by supervisory program or manager because they work as a bridge between and within the work units. apprehensiveness Management Structure Management structure is crucial for the effective functioning of an organization. For a new employee, it is undeniable to understand the working... This report approves that marketing thinks or so long-run outcomes while gross sales function is concerned about immed iate results. Marketing and sales have been kept under the same structure and that is sure to weaken branding and long-run positioning activities. It is more likely that marketing will become a sales support function and will lose its grip over formulating effective marketing strategies. Structure is incapable to deliver what is required for its long-term survival. In this structure, there is no provision to avert systemic risk. It is not clear how customer needs will be met with without which it is impossible for the company to grow and expand. Structure implies that chief operating officer will continue to perform day-to-day activities without having any time for a long term homework and execution. The structure cannot provide needed direction for the long-term growth and support to new verticals. Often strategy changes due to change in external environment however, management fails to make a suitable change in management structure. That means a new strategy is implemented wi thin the same management structure. Any change in structure seems unnecessary due to existing expectations, interpersonal relationships, roles, and current functions. It is a fact that people do not accept change if there is a possibility of disadvantage of authority and power. This essay makes a conclusion that effective management structure is certainly an important indispensableness for success of any modern enterprise. Further, whenever there is any change in organizational strategy, management structure needs to be redesigned so that day-to-day operational efficiency and long-term effectiveness of the organization are not compromised. Moreover, management structure should strike a balance between de centralise autonomy and centralize control for establishing efficiency and effectiveness both in the organization.

Innovation - apple Assignment Example | Topics and Well Written Essays - 3000 words

Innovation - apple - Assignment ExampleSmooth and vigorous flow of information, rapid advancement of technology and highly customer centric behaviour of Apple makes it whizz of the nigh successful business organizations in the industry. Recently Apple has launched its new product, iPhone 5C and iPhone 5S. The company had to overcome their traditionalistic box of ideas so as to come up with new explicatements. However, Apples CEO, Tim Cook, currently emphasises on the development of its existing products, instead of creating a whole new generation of ideas for innovating new products. In this paper, the mise en scene of creativity and innovation by Apple would be studied in detail to understand the factors that extend to the level of market performance by the company. 2.0 Literature review Creativity and innovation are the most important buzz words in the current business world. Companies are trying to become more(prenominal) fictive and improve their innovative ideas in ord er to maintain their competitive position in the market. However, these both concepts are non identical. They refer to different aspects of organizational development. Creativity refers to the capability of individuals to create new ideas or hypothesize new facts. This is the change in peoples perception of reality (Iny and Brabandere, 2013). Innovation, on the other hand, is the change in reality (Iny and Brabandere , 2013). In case of innovation, new ideas that have been created are taken up and worked upon to put out it into reality. For example, the idea of development of the idea of a new kind phone led to the creation of the first concept of iPhone. With this new idea, the iPhone has been created. Once the new iPhone is created, Apple could make various changes in the pilot product. The company has made different iterations of the iPhone by altering their own understanding of the product possibilities thereby ever-changing the understanding of the customers regarding the facilities that can be offered by a mobile phone. Although this fundamental difference exists between creativity and innovation, these two concepts represent two very important facets of any organization. Creative thinking leads to an innovative product. Hence, it is not possible for any firm to move ahead by making innovative activities, if they lack creative talent amongst their employees. 2.1 Creativity and innovation Innovation is one of the key drivers of growth for any organization in the 21st century business world. Innovation allows the companies to invent new methods in which they might be adequate to grow in future. Innovation is not a skill that a company can develop within a short period of time through training. It has to have the knack, creative mind round of employees and risk taking attitude to invent new products, or strategies to serve its customer better. This in turn improves the company performance and its market share. This implies that, creativity and innov ation is present within the organizational culture and is a part of its fundamental view towards growth. For an organization to be creative and innovative, it

Islamic Faith Essay Example | Topics and Well Written Essays - 1500 words

Islamic Faith - Essay exemplarThis was the beginning of Islam. sensation mean solar day, while was meditating in the cave, Angel Gabriel came on Gods orders and recited In the cite of thy Lord who created, created man from a clot of blood (Religion, 2012) The core of Islam was revealed by Muhammad to his friends and family at first. After that, as the number of revelations on him begin to increase, celebrating the oneness of God, preaching of Muhammad augmented. It was the destitute slaves who were revealed at first, but the revelations spread lastly to whole of Mecca including the rich.The revelations argon integrated in Quran, which is the Scripture of Islam. Not everybody at that time accepted the message of God brought by Muhammad. Even the people from his own clan rejected the teachings and message and many traders and merchants were on the forefront in opposition. However, the hostility helped to sharpen the sense of mission and understanding of religion brought about by M uhammad on how precisely Islam is different from paganism (Religion, 2012) The paramount of Islam is belief in unity of God and this is the priming of religion Islam. The verses of Quran also stress upon the uniqueness of God, and warn people of warnings that God has given if they turn int follow the right path. Quran also announcing the punishment people will receive if they disobey God after their death. After the death, people will be judged among the rights and wrongs they did in the world and will be given punishment or great success by God as Quran promises. On the Day of Judgment, everyone will be gifted according to the deeds they performed on Earth. God will cake their faith and faithful will be rewarded while sinful punished. Polytheism is refuted in Islam as practiced by Meccans of that time (Religion, 2012) Five Pillars The five pillars of Islam are as follows 1. Faith The faith is that there is no separate immortal except Allah (God) who should be worshipped and Mu hammad His messenger, or Prophet. The statement of faith is known is known as Shahada, an easy formula that faithful acclaim. In Arabic, first part of Qalima is la ilaha illa Llah which states there is no god except Allah (God) and the other part Muhammadur rasuluLlah which means Muhammad is Gods messenger on earth (Islamic City, 2013). 2. request Salaat is an Arabic name for Prayer is the compulsory prayer for all followers of Islam. It is the best community between worshipper and God and also the shortest one. Islam negates hierarchy and prayers are led by someone who has levelheaded knowledge of Quran. This person is chosen by the congregation. The prayer timings are dawn, mid-afternoon, noon, nightfall, and sunset. Prayers set the rhythm of entire day for a Muslim (follower of Islam). These prayers contain Quranic verses and are delivered in Arabic. Salat is an Arabic word which is also called Namaz (Islamic City, 2013). 3. Zakat One of the eminent principles of Islam say tha t wealth given to human beings by Allah is a trust upon them hold by Allah. The word Zakat means growth and purification. By giving Zakat, all the belongings of a man are purified as Zakat believes in giving others and is like giving water to plants where your reap good results, cutting cash and balances encourages growth and prosperity for the people. Each Muslim (follower of Islam) calculates Zakat by himself or herself. For most reasons, the payment of Zakat is every social class of 2 and a half year of ones own capital. Zakat, according to Islam, keeps money streamlined in a

Language Investigation, Language Production, Commentary Coursework

Language Investigation, Language Production, Commentary - Coursework ExampleThe setoff text by Thompson exhibits strong characteristics of grammatical as well as lexical viscidness. The grammatical cohesion is based on the bodily structure of the text that is presented in prose form with well-developed paragraphs. The paragraphs build on each some other with well-constructed thoughts completing the lexical cohesion of the text. The opening paragraph tackles the issue of texting amongst teenagers and the views of distinct people, which builds to the second paragraph describing the views of a scientist. This format develops throughout the article with one thought building to the next. The second article by Niemer offers an smooth base for linguistic scrutiny owing to the cohesion and general arrangement of the article. The article is aimed at clear up on the positive and veto features associated with social media and this is broken down into different subtitles covering differe nt aspects of the topic. The subtitles be arranged systematically advancing the views of the author supported by previous research work. The author approaches different aspects of the topic through research questions that have determined answers. The points indicate different views on the positive and negative attribute of social media. The use of phonology is emphasized by the short and precise sentence structure adhered to in the text. McCanns article has little structure visible from the general outlook as it is dual-lane into large paragraphs divided to support differing aspects of the debate.

Technology and Education Essay Example | Topics and Well Written Essays - 4500 words

Technology and Education - Essay ExampleThis study is lively as it can help in gaining a deeper understanding of the connection between engineering and education. The penning leave behind be divided into five sections. The first section is the introduction wherein the background of the study, the focus of research, and it moment and the structure of the paper are given. It guides the reader as to what may be expected from the entire study. The spot section deals with the various culture theories. Discussion of constructivism, behaviourism, and audio-visual theories will be undertaken. These theories of learning provide a straightforward exemplar in which to understand the connection between use of technology and student-learning improvement. The third section will centre in laying down the advantages, limitations, and impact of the theories of learning to the integration of technology to education. This section highlights the presupposition that as each theory explains the re ality of technology in education, its influence on the actual integration of technology in education varies. The fourth section will deal with the analysis. In this part of the paper, BF Skinners behaviourism will be given more focus. Finally, the last segment of the paper will be the conclusion wherein the summary of the discussion as well as the position of the paper pertinent to the turn out raise in this study will be given. In the end, theories of learning, especially behaviourism establishes a framework where technology becomes the tool, not just in learning but also in developing and re-enforcing verificatory behaviours towards learning. The Theories Three fundamental theories of learning will be discussed in this paper, namely, constructivism, audio-visual theories, and behaviourism. The selected theories provide an opportunity to see the theories of learning within a spectrum with constructivism on one side and behaviourism on the other end. Meanwhile, audio-visual theori es present developments in technology have effect learning as it is

Kant, Mill and Socrates (Meno) on deontology and utilitarian scenario Essay

Kant, torpedo and Socrates (Meno) on deontology and utilitarian scenario - Essay ExampleMore important, the duty is based on doing to others what they would do unto you. From the deontological response, on that point would not be a response that is uncivilised or which tries to cause harm to allone in Al radix. The first reason is because it is assumed that there atomic number 18 men, women and children that may be harmed with an attack or violent component to Al Qaeda, which would unnecessarily hurt others. The back up is because the terrorists may seek destruction, but the attacks in novel times were not launched, making the attack only one of revenge. This doesnt follow a lesson obligation or right. The only fair way to act with the deontological morality as the basis is to expose Al Qaeda and to compress two plan of attackes. The first would be to arrest him and hold trial for the historical problems which have arisen. However, to do this, there would need to be cons ideration from the government where Al Qaeda is hiding. The second would be to find where the individuals be, make sure there are substantial evidence, then try to take the individuals without violent actions so they can be detained and questioned. This particular approach is one that is vindicatoryified and is morally just according to the approach, specifically because it doesnt harm others, it holds to human rights and universal truth and it doesnt create any conflicting duties because it abides by because laws of justice. The one aspect of the deontological morality which can be used to justify the al Qaeda concepts and to take action is based on the big businessman to act for human rights and universal truth. there is the ability for the government to act within the means of offering a justification and trying to furlough the attacks from happening. Since there is information on where the location of al Qaeda is, as well as alternatives that are known about the specific ap proach, there is also the ability to create a tactic and dictated of techniques that will discover any further attacks without harming the individuals which are surrounding the area and which may become victim to the attacks unnecessarily. The ideals of Kant with the deontological viewpoint would be opposed from the utilitarianist approach. In this instance, there is the focus on actions promoting the great good for the greatest number. In the scenario, the approach would be to attack al Qaeda and to use whatever means required to stop them from functioning. Violent outbreaks, the need to attack the space in which they are in and responding in harm of moral rights that are based on clear cut actions would be justified. If it is expected that al Qaeda is expecting to dispatch destruction on various targets worldwide, then the moral thing to do would be to stop them from acting and to ensure that they dont harm the majority of the nations that would be involved in the attacks. up to now though this would mean that some casualties would occur that held a sense of innocence, there would still be the ability to save the greatest number of people by blockading the attacks. Even though this specific approach would create a direct attack, there are also assumptions which are considered and which state that there are unknowns with stopping al

Sociology Essay Example | Topics and Well Written Essays - 1500 words

Sociology - Essay Examplethe Statesn Dream This ethos that nationally binds the unite States was drafted from the United States announcement of Independence. It is rooted in creating freedom in the society. The American dream is aimed at creating freedom that achieves success and prosperity in the national endeavors. The America dream is focused on creating a full, better and richer liveness for all the people. This statement refers to equity in opportunity to people regardless of social divisions in the society. assumption the opportunity, everyone is believed to be able to achieve, no matter their circumstances or social stratifications. The dream from the United States declaration of Independence emphasizes on equity among men and women, based on inalienable rights. Therefore, all people give equal rights to liberty, life and pursuit of happiness. This brings about equity in the society, as highlighted in the texts. Social inconsistency in America American has a social ineq uity stratification system ranging from class, gender and politics. These factors argon determined by power, which is the authority vested upon a person to make the other carry out duties, jibe to the rules and legislation. This power is besides known as the authority that it is willingly dissipated or legitimate. At the uniform time, coercion or illegitimate power is the taken under force. Property is whatever other factor of contrast that is based on ones possession. It is generally the measure of social class. Finally, prestige marks another factor of diversity where ones position in the society is determined (Domhoff 3). In American today, prestige is tied to the occupation one is undertaking, that is the lawyers, doctors and teacher. Normally, prestige is tied to the social class. Despite her move towards the dream, America has not yet achieved her equity in roughly of these areas. Up to date, America still suffers gender inequality in some areas that are characterized in the early work of Loe. Women are still treated as sex objects in some working places to date, especially in bars and restaurants (Williams 74). Despite the changes in time, the invention of a woman has not much changed, according to Loe in these places the women are objectified victims of sexualized workplaces, but are also architects of gender, power and sexuality in such setting (Williams 73). The general achievement of equity of women in these workplaces has neer been a success. The structure of these places still treat the employed bar waitress as cheerleaders since their work is to socialise men (Williams 75). Some employment companies still go for recruitment based on the ideology of women airs (Williams 73). This trouble matches them due to their sex segregation. This is typically a social inequality that has rooted in many job posts in America. In addition, the dressing style expected among the women is a pattern that reveals their sex nature that Loe referred to in the Bazoom uniform, just to make a woman sexy before men (Williams 81). Gender inequality in jobs takes some wide variations, where in some instances women are still not accepted in some jobs due to their gender. For instance, jobs like the clerical work today is majorly associated with women just like the waitress and bar attendants in the Bazoom since they need individual who act like a woman (Williams 82). Inequity still prevails in most places in America. The segregation in language, race and

Critical Thinking on Global Warming Essay Example | Topics and Well Written Essays - 2000 words

Critical Thinking on Global heating - Essay ExampleIt is therefore world(prenominal) warming is alarming for the planet (Global Warming). Studies key out that the temperature of the Earth has increased by 1F ever since 1900 and it is increasing at much rapid pace since 1970. This augmentation in the temperature of the planet is called Global Warming. Normal greenhouse gases allow only sunlight and belt up other hazardous radiations from reaching the Earths surface. An increase in temperature is due to emancipation of unlike gases called as green house gases encompassing smokestacks, vehicles, fossil fuels, appending to the standard Earths greenhouse effect. Researchers tolerate estimated that if this rise in temperature will continue it is going to have devastating impact on climate patterns resulting in drifts, melting of glaciers and elevation in the sea level (Climate changes). Recent studies show that tundra is in threat along with Greenland where 32 glacial earthquakes o ccurred at Richter scale of 4.6 to 5.1, a mark of destabilization of the planet. Recently, Ind adeptsia face earthquake of Richter scale 8.4. Catastrophes are on rise, red dust was witnessed by people of Australia and USA, hurricane Katrina is an example humankind race is witnessing a global emergency and climate emergency making global warming an foreign issue of concern (Global Warming Is An International Issue). Such reports from scientist keep on chew over human worlds but still no concrete measure could be supposed to prevent global warming. An analysis is required to understand the ignorance towards the environment. With the advent of industrialization and to meet the escalating demands of growing population, more industries are being set up for the production of finished goods and job opportunities. For all these set ups and for residential requirements forests are everlastingly depreciating. Deforestation is on the rise to create space for these set ups. Plants are de preciating and therefore lesser number of plants are available to take up carbon-di-oxide, again contributing to Global Warming. Approval for braid is obtained through the politicians. In the name of development and progress, politicians are endorsing majority of the developmental projects without giving a notion and concern rough the environmental hazard inhabitants are going to witness due to the construction process. In most of the developing nations there is no control over the escalating population as politicians are have-to doe with just about their votes. Had they been concerned, the population of the world would not have escalated. Politicians are the ruling bodies of any nation, and it is highly autocratic that they must be aware about the happenings going around and should be judgmental in their thoughts and actions to formulate the policies that can promote growth and development in an environmental friendly manner. The present article deals with the governmental c oncern about the global warming and what leaders have to say, how concern and aware they are about this serious issue. International Concern for Global Warming The Intergovernmental Panel on Climate Change (IPCC) is one of the foremost international organizations working for the evaluation of climatic change. It is developed by the United Nations Environment syllabus (UNEP) and the World Meteorological Organization (WMO) to offer the world with a clear scientific view about the state of the

Women in mathematics,Science,and Engineering Essay

Women in mathematics,Science,and engine room - Essay ExampleIn this paper, the status and role of women in math, science, and engineering in Canada will be reviewed in order to determine how successful one of the most developed of such societies has been in its efforts. Canada was elect as a focus for study because there is sufficient evidence in that nations research literature to make good comparisons between womens stand up and mens standing in the relevant career palm. The paper will review the professional opportunities and challenges that women face in math, science, and engineering, as well as the political, economic, and social issues that impact on the role women play. The resource that will be utilise to review the relevant data will be a comprehensive report titled Women in Science and engineer in Canada, produced by the Corporate Planning and Policy Directorate (CPPC) of the Natural Sciences and Engineering Research Council of Canada. Following the review of the inf ormation, a conclusion and recommendations will be offered regarding how successful Canada has been in promoting enfolding among women and what the nation can do to improve in its efforts. The CPPC indicates that only 3% of women in Canada have careers in the technological fields including sciences and engineering, while 10.5% of men have such careers (p. 29). Further, the workforce in those fields was do up, in 2004, of only 22% women, disrespect the fact that women hold approximately 40% of the Bachelors tiers given in appropriate fields of study (p. 30-31). Women have equal to higher unemployment judge than men, despite the fact that their overall numbers are less than a third of mens within the relevant fields (p. 31). They are less likely to hold management positions, even among groups with similar levels of breaker point attainment (p. 32). In private and corporate enterprise research and development careers, their numbers of participation domain from lows of less than 20% to highs of 25% regardless of degree levels achieved (p. 41). In the government research and development sector, where swell efforts have been made to increase participation in the last three decades, womens overall rates of participation have increased from 3% of the workforce in 1980, but they still stand at just 20% by 2009 (p. 42). Even in the general world of the higher academies, where the CPPC notes that employment virtue programs have resulted in womens participation rates growing at levels up to five measure higher than that of men in recent decades, the highest level of women making up any particular plains overall numbers of full professorships or associate professorships is less than one third. Most fields show that women hold less than 20% of such positions (p. 37). These figures hold across all age groups and degree groups, indicating that lower participation rates among women are a system-wide problem (p. 39). The CPPC summarizes that for the academies parti cularly the hiring statistics present a kinda slow and steady improvement for women. There has been progress over the last decade according to the data but gender equality remains a distant possibility (p. 39). Overall rates, including both frequent and private career groups, support these conclusions. The employment facts for women in math, science and engineering in both the public and private sectors, as shown in these and other figures, indicates that women are underrepresented. The CPPC considered a number of possible reasons why this occurs. star

What was the role of Serbia in the events that led to the outbreak of Research Paper

What was the role of Serbia in the events that led to the outbreak of the offset World contend - Research radical ExampleThere were different factors such as imperialism, nationalism as well as the ecesis of different alliances between various countries which finally resulted into the emergence of war.The immediate causes of the war were even discussed during that era wherein major(ip) powers of the world at that time blamed each other for bringing the situation to a load where War broke out . (Taylor, 1980)Serbia was most instrumental and probably one of the key reasons as to why First World War took place. What role Serbia played in the outbreak of First World War therefore is an issue which attracted attention of many historians over the period of time. The assassination of Franz Ferdinand and the subsequent events which unfolded therefore gave encouragement to the need for developing broader understanding of the events which lead to war. Though the war started with the atta ck from Austria- Hungary on Serbia to potentially visit the murder however, the overall political reasons for this war were much deeper. (Bourne, 1994)Before discussing the role of Serbia in the events which lead to the First World War, it is important that a general historical introduction of Serbia and its position before the war should be discussed.Serbia fell under the rule of puff of air Empire in 16th century when it was conquered by Ottomans and were later put under the rule for more than 300 years. The Ottoman conquest became possible due to the inner conflict within the Kingdom of Serbia and resultantly the State as a whole weakened. Serbia remained under the control of Ottoman Empire for more than 300 years and it was only in the beginning of the 20th century that it started to calculate a separation from the empire and develop its own separate identity. It is also important to note that the create revolt in Serbia against Ottoman Empire started during the 19th centur y and Serbia was able to free some study even during the 19th Century. It was

Movie 'Guess Who's Coming to Dinner (1967)' review about race

Guess Whos Coming to Dinner (1967) about race according to variant In Characters - Movie Review ExampleThe following movie is wonderfully and benevolently an entertaining film. Its production is ofttimes in the way of arena drawing humor that seems to involve something more severe and difficult than it unfeignedly looks. Racism becomes the center paradox in the movie. In this relation, Jacksons article reveals that depresseds face a higher percentage of racism in the movie production sphere. Basing on the movie, the marriage between the black man and white miss does not go through because of social bias and race. Thus, the article tries to pertain the concept of racism in Hollywood.In relation to acts of the movie, the theme of racism reflects in different situations. first off is the determination of white apprehension about race in the current universal privileges period. Moreover, accepted customs hardly ever challenged the people who had run away from thorough media analy sis earlier kept for the whites. In rare instances, the movie tries to analyze prejudice virtually the south. Thus, the result is cautious and straightforward. In this relation, a problem notable in this movie bases on Spenser Stacy and Katherine Hepburn who viewed themselves as very influential and successful white people. Their import busts when their daughter came in with a black boyfriend. They became disappointed due to the spirit of racism in them (Hamilton137).Basing on the article, people who have been in supremacy for a very long era were the whites. They tended to employ some other white in supporting them. In addition, when they saw a chronicle, people involved were white work force or particular kinds of their women. However, as several generations come into place different looks come into play. Thus, this integrates all actors around the globe to the movie industry. Basing on above, understanding of racism becomes clear. In relation, the movie is all about the whites and completely a few blacks like the black fianc emerge.Basing on the

Fifth Hour #3 Essay Example | Topics and Well Written Essays - 250 words

Fifth Hour 3 - Essay ExampleWhat was critical at the point of sorrow is offering comfort, consolations and explanations. Sometimes the bereaved obsessively ruminate some events which led to the destruction or loss and ended up blaming themselves or other people for it. This may end up bringing major depressions to the bereaved especially those who were close to the deceased like husband or married woman in the first few months. Hallucinatory experiences may also come up. Incase of complicated grief like unresolved, post- traumatic stress disorder (PSTD) some distinct treatment may be essential to relief the person. What I thought was important subject of the event is the therapy offered to the bereaved. For instance, sometimes the bereaved had symptoms like trespassing(prenominal) thoughts and images of the deceased which led to painful yearning for the presence of the dead, denying the death, desperate loneliness, bitterness, and anger. In such cases, the bereaved told the humb ug of the death from time to time and listened to tapes of the recitations. This aided the people to accept the death. The bereaved were also let to strike to confront thoughts and situations they have been avoiding. It was also important to evoke happy memories and uphold imaginary conversations with the bereaved chthonian the guidance of a

Managing People in a Global economy Essay Example | Topics and Well Written Essays - 500 words

Managing People in a Global economy - Essay ExampleWithout the employees, an government can never be able to work, therefore, it is essential for an institution and its management to consider the estimable issues duration taking work from their employees.Dan Amos informs in the article, Aflacs Ethics in Action Pay for Performance find S defyholders Informed (2009) that taking c ar of employees is very essential for the business and also if the management will take care of the employees, as a response, the employees will also take care of the business. Therefore, it is quite clear that the comity of ethics in an giving medication develops a mutual relationship between the management and the workers of an organization.The ethical carriage is affected by individual manner. Some individuals in the organization enjoy an influential position much(prenominal) as the leaders of the organization, the managers and many others. Due to these influential individuals, the steps that are t aken regarding ethical behavior are copied and performed by other organizational employees due to which, a culture of ethical behavior is created. The conjunction Aflac is a pay-for-performance company due to which, they decide on the basis of the performance of the employees and pay them jibely. According to Dan Amos, the organization gives enough consideration to civility and ethics (Amos, 2009).The leaders play an affective role in influencing the stakeholders of a company as they are the one who help the stakeholders to act according to the needs of the organization and who are able to understand the ethical policy of the organization. They are the people who make sure that the employees work according to the code of conduct or code of ethics. They are the individuals who can impact the ethical behavior of an organization to a great extent.The management of the company considers itself in strong bondage with its stakeholders on the basis of its ethical policies (Amos, 2009).

Explore the Importance of Cultures and Tradition Essay Example for Free

Explore the Importance of Cultures and Tradition Essay speedwell is a short story by Adewale Maja-Pearce. It teaches of how cultures, traditions, relationships, expectations and bills force two hatful raised in the aforesaid(prenominal) cultural background, to separate and move on, for better and for worse as their lives take different paths. The story shows the huge contrast betwixt African colonisation life and African town life. In the story, Okek the ever-lasting male relay station of Veronica is drawn by the attraction of the city for the opportunities he reads for himself. The young wo troops Veronica on the opposite hand does non desire to leave their decomposing village for the city. She rejects Okekes offer for numerous causal agents.The Gold Cadillac is a similar short story by Mildred Taylor. The Gold Cadillac tells the tale of a young black family from the jointure of America who purchase a new and rather extravagant car. Much to the despair of their rela tives, the father of the theater decides to ride the car down to the south, which is soon conveyed to be rattling racist. This story holds similar themes to that of Veronica as it shows, the contrast in how people from different cultural backgrounds atomic number 18 treated in different move of America. It is as well similar to veronica in that we see the contrasting beliefs amongst the same culture of people at bottom the family.In the story of Veronica we argon immediately informed that the local people of this village live under cultural tradition. The author brings emphasise to them living in a small traditional village with the potential for sinewy beliefs and cultural traditions by the lend oneself of, my native village, which suggests remote, old fashioned almost uninitiated moral ideas. This is because the word, native is often used to describe tribes, in distant undeveloped ethnic beas. This assumption is confirmed as we learn that one of these beliefs is the im portant contrast amid men and womans expectations. Adewale Maja-Pearce calls attention to this by dint of presenting to Veronicas responsibilities to the reader, a lot of the responsibility for bringing up the other children had go on her, the use of the word, fallen besides implies that she did not chose to be given these responsibilities, provided that her cultural traditions had forced them on her.We also actualise that the society in which Veronica is living in is male dominated and that men feel that they ar more important, by the use of Maja-Pearce explaining the elbow room in which Veronicas father acts towards her, Night after night I would lie awake listening to her screams, as her beats her. One can be certain that this is very much the opinion of the entire village as another man, Okekes father, would not intervene, implying that this nature of behaviour towards women was common-place, swearing myself for my own physical inadequacy and my father for his unwillin gness to become involved.This shows the importance of these cultures and traditions to people, because a grown man would not prevent the suffering of one of his own people where he had the opportunity, due to the expectations of their society, enforced by their traditions, and further shows the native peoples strong belief in it. Adewale Maja-Pearce also explores the different opportunities that men and women receive in the native village.Women, much(prenominal) as Veronica, were not authorised, what was in many countries at the time the story was written, the secure of an education, as men much(prenominal) as Okek were, When I was twelve I started at the secondary schoolhouse in town a few miles away, she included this to the story to enforce the strong contrast of opportunities and rights between men and women in the village Women were not awarded to attend a school in this village because in the eyes of the natives, they had no reason to as it was expected of the women to re main at their home and perform chores, such as cleaning, caring for the younger children and cooking for the family, she shows this through veronicas knowledge of what she must do, I prepare to go and cook my father will be home soon, the Author also stresses this point by the use of , I have to, which implies that Veronica has no choice.However this further illustrates how Veronica is used to her responsibilities, enforced by the culture which she lives in and actually accepts her status quo. I cant just leave my family. This demonstrates how Veronica, as she gets older, comes to opine that her place is the home, and that all of the responsibility and unfair expectation is justified. However there was a time in which veronica was curious about education and would have liked to go to school, and she asked me endless questions about my school. It also further emphasises her loyalty to her family, as when asked, What have they ever done for you? she replies without hesitation, sho wing her certainty in what she says, Dont reprimand like that, they are my family, that is enough. Most interestingly, she shows much obedience and respect to her father as she cooks for him despite the way he treated her throughout her life, And although her father had long stopped beating her in every other respect nothing had really altered.Caring for people for Veronica was much harder than anyone in Britain could understand, as she would have had no innovational appliances everything would have been done by hand, which is much, more time consuming. The way in which she responded to Okekes remark, (stated above), with such certainty also shows that she thought it as a duty to her family to perform the traditions and expectations enforced by her society. In conclusion this shows how important tradition was to the people of this culture in the story because, Veronica is willing to draw her family first, before her, in her order of priorities even though it jeopardized her futu re, because if she had of gone to the city and become a deposit as she was offered, she may have been in(predicate) and gained wealth and happiness as Okek did, however she refused because of her outstanding devotion to her family and further because it fits with the cultural tradition of women caring for their families, she did not even consider the proposal for a minute, which also shows that she, knows her place, and what is expected of her. Veronica plays a menial role in life, but she accepts it, as she plays a subordinate role working for her father, never trying to achieve anything more as she believes that she neither has the capabilities or the reason to go to the city as she already has a role to play where she is, as carer for her family, and almost slave to her father. This is why she rejects the city that symbolises success, Dont talk foolishnessThe key women in, Veronica, and, The Gold Cadillac, can be seen to have most very crucial similarities. It can be observe d that both characters feel they have a very strong duty towards their families but furthermore are willing to sacrifice their own lives for the sake of these families. Veronica gave up the chance to lead a successful life in the city where she would achieve independence as she would break away from the chauvinistic society, I leave that for others, my own place is here. We can be assured that she does this for the sake of family by the use of, I cant just leave my family, this again shows her strong sense of duty towards her family. The same can be observed in, The Gold Cadillac. The mother of the story, unlike the sincere children, understands the dangerous racism of the south and the possibility that he may be in danger. We can see her feeling of duty towards the family through her willingness to risk her life and her daughters just to be with her husband so that they are all together, the girls and I will be going with you.There is a large contrast between this traditional Afr ican village life and the modern African town life. The reader is alerted of this contrast by the use of the different beliefs of the women in the Town, when compared to those living In the village who believe in the more traditional values, God has cheerful us with as son, whereas the women in the village are far more, materialistic this is shown by the use of Adewale Maja-Pearce shocking Okek who was brought up on traditional village beliefs, as he prove that women were not as interested in him as a person, but for his money, All the women I meet are only interested in my money and cars. This contrast is also shown by Veronica, who believes in village traditions, when she responds to Okek, I dont believe you, she cannot understand their views.Adewale Maja-Pearce includes this huge contrast between traditional African village life and modern African town life, so that she could separate the two characters. And show how Okek, who moved on with his life became successful in the wea lth area, whereas Veronica who did not let go of what she was brought up on, found much misery, but was blessed with a son and a husband. Veronica found love.I think that Adewale Maja-Pearce was trying to stress that although cultures may seem unjust with their traditions from onlookers, who cannot understand them, that are in some aspects bad, represented by Veronicas father, where these cultures are represented in the story as the, native village life, can also please people with different moral beliefs, such as Veronica who did not desire material possessions, as these peoples cultures allow them find what they value, for veronica love and security with her own family, He is a good man, god has blessed us with a son. Whereas places of opportunity, represented by the use of the Town which Okek moved to, provide liberation, that brings material success, such as wealth, however it may not bring true happiness, as in the case of Okek who found career success, but did not succeed in l ove as he has no wife, I have no wife, All the women I meet are only interested in money and cars.

Negative Impact of Social Websites Essay Example for Free

Negative Impact of Social Web billets Es phraseSocial networking has greatly impacted society, particularly when it comes down to common sites such as Facebook, My space, or take down Twitter. It has been noticed to have both a negative and positive found on society. Although kind networks can have good and positive effect on people but unfortunately it has plenty of negative effects on students. Through reports its evaluated that hearty networking sites has formed a new kind of addiction which we call the social media addiction and it is quite aline in using Facebook,twitter,hi5 etc. Are you addicted to Facebook? Twitter? hi5? (etc. Some students would say yes and whatever would say no. It depends on the level of cravings. But it was found that a lot of students are by promptly addicted to it, to the extent that their school performance is affected. Children who spend much of their time online find it harder to focus in class and have short attention span, Researchers have found it bug break through through the samples that 7 out of 10 teachers said that their students are becoming addicted with social websites such as Facebook or twitter. Their students feed to study while using Facebook or twitter and it examines that they got 20% lower grades.Social sites using students even perform study related task without completion for the reason that they spend to a greater extent time feeling on their updates about their friends and look up for their notifications rather than finishing their school tasks. Aside that Facebook affects students academic performance it also has an effect on students emotional health. Students feel attached to otherwises but study shows that they manifest depression through seeing their status updates. Some would utilize the site to express what they feel towards their rival in school or even outside the campus.They would blurt out through posting status that would target their opponent just to hurt their feelings. 1 . Teenagers who use Facebook more often show more narcissistic tendencies while young adults who have a strong Facebook presence show more signs of other psychological disorders, including antisocial behaviors, mania and aggressive tendencies. 2. Daily overuse of media and technology has a negative effect on the health of all children, preteens and teenagers by making them more prone to depression, and other psychological disorders, as well as by making them more susceptible to future health problems. . Students mostly use slang words or shortened forms of words on social networking sites. They run short relying on the computer grammar and spelling check features. This reduces their command over the language and their creative writing skills. 4. The students motivational level reduces due to the use of these social networking sites. They rely on the virtual surroundings instead of gaining practical knowledge from the real world. 5. The more time the students spend on these social media sites, the less(prenominal) time they will spend socializing in person with others. This reduces their communication skills.They will not be able to communicate and socialize effectively in person with others. The employers are getting more and more unsatisfied with the communication skills of the fresh graduates due to this reason. The effective communication skills are a key to succeeder in the real world. 6. Facebook and other sites can be very distracting for students and can impact negatively on their learning, reports have proved that the students who check their Facebook or social account at least once is a study time of 15 minutes has scored lower grades in their studies.For sure there can be many other reasons for a students inattention in studies. But somehow social networks like Facebook, Orkut, and Twitter etc. have a negative impact on the education of some students. Facebook could make students vain for better or for worse and it is the parents and teachers av ocation to watch and guide their children to get the utmost good benefits from Social networking website. steady-going MIND ALWAYS GOOD FIND

Europeans coming to America DBQ Essay Example for Free

Europeans coming to America DBQ EssayIn the fourteenth century the Europeans set out to find an all water route to Asia to trade and get spices, silks, gilded, porcelain, and some other riches. Little did they no they ended up being the first Europeans to explore the novel World. Once the New World was discovered, more and more explorers continued to venture out to this New World. The European explorers kept on coming back to the New World for wealth, an increased amount of power in Europe, to spread the Christian religion, and many more. The arrival of the Europeans impacted the lives of Native Americans in negative ways, the natives died from disease the Europeans brought, were turned into slaves, and had to assimilate to new land. Although there were many negative effects of their arrival there were positive impacts as well such(prenominal) as the exchange of resources. The Europeans changed the Native American ways of life forever. One of the reasons the Europeans came to the new World was to bugger off gold. Nicolas Le Challeux who sailed from France in 1565 stated this country was rich in gold (Document 2).Due to the fact that gold was the primary goal to conquistadors, Pizarro and Cortes came to the New World in order to conquer gold filled land. Pizarro and Cortes specifically went to the Aztec and Inca empires because the temples were made of gold. According to the graph entitled, Exports of Gold and Silver from the New World to Spain, it was very clear that inwardly these years, 1576- 1580, much gold was exported from the New World to Spain (Document 3). This is because Pizarro and Cortes conquered the Aztec and Inca empires and took gold. Gold was a big reason for the European Explores to neck to the New World.

Building Factory Essay Example for Free

Building Factory EssayA company has announced that it wishes to material body a large factory near your community. Discuss the advantages and disadvantages of this new influence on your community. Do you reassert or oppose the factory? Explain your position. I am from Saint-Petersburg, Russia. I believe that building a large factory near my community has advantages as well as disadvantages. In the following paragraphs I pull up stakes list basic benefits and losses that will be brought by a new factory. For several(prenominal) reasons, I think that a new factory will not be a exhaustively addition to my neighborhood. First of all, factories often lick pollution.They are prone to contaminating the local air and water. morsel of all, factories make noise. Another of import aspect of building a new factory near by is that it will make the local traffic heavy. As a result of this, the amount of traffic congestions will increase, as well as taint of the air. So, all these obvi ously will not make ones spiritedness happier and healthier in my community. From the other side, I believe that a new factory will bring some advantages to my community. First of all, it will bring new job opportunities. Many specialists will be compulsory to work there.Second of all, I think many local community facilities will have to be renovated to obtain reliable supply of water and electricity. So, some old pipes may be changed. Another important benefit of this is that the local roads in order to manage the increasing traffic will be rebuilt and widened. However, I do not think that listed above benefits are worth all these troubles including water contamination and the constant pollution of air. From my point of view all factories must be built far from the deal communities because they can be really harmful for peoples health.

Gap Marketing Strategy Essay Example for Free

violate Marketing Strategy undertakeThe fracture is a garb company that specializes in contemporary, urban c plentifulnesshing with a mid-range pricing scheme. They occupy chime ins located either over the globe in countries such as the united States, Canada, France, Germany, Japan and the United Kingdom. hurly burly was founded in 1969 by a real estate developer who was in search of a well-organized and well-stocked jeans salt away. The store was named after the generation gap and origin on the completelyy sold Levis jeans. In 1974, they developed their own private clothing label and by 1991 began selling but their private label score. Gap introduced its website in 1997. The following year, in 1998, Gaps stock increased 138.4%. In 2000, though, their stock fell 44 %. (http//www.thestreet.com/_yahoo/funds/gutcheck/1335261.html) Clothing is a staple fibre and necessary need, but the companies in Gaps market segment produce degrees that satisfy more than this basic need.Their guests atomic number 18 looking for style and quality at a reasonable toll. In this particular(prenominal) market segment, study(ip) brand forces dominate the retail clothing fabrication brand recognition is incredibly important. Some major players in this intentness who are specific competitors of the Gap are J Crew, Abercrombie Fitch, Ameri sess Eagle Outfitters, Structure, and The Limited. These companies bottom the same(p) markets as the Gap and produce similar styles. The strengths and weaknesses of each player in this indus analyze are largely indistinguishable. J Crew stands out with a toilsome cata record channel. However, their bricks and mortar presence is weak, which is a problem when bricks and mortar retail reels in nine out of ten dollars spent by the clean consumer as noted at www.retail guardianship.com. But within their young urban microcosm, the Gap stands out with an mod and changing product line Abercrombie Fitch, American Eagle, Struc ture, and the Limited stool very specific styles that remain continual year after year.The competitive forces, as explained in Porters framework, apply to the retail indus examine in all the five areas of rivalry, supplier power, substitutes, buyer power, and entry barriers. In regards to rivalry, thither exist no exit barriers, causation more compeitition. Product differences are a couple of(prenominal) which wizards to low switching costs for consumers who can easily blackleg around. With these low switching costs, substitutes play powerful roles. If consumers can become similar products elsewhere from opposite competitors, outlay mothers a strong determinant in the final purchase.Supplier power is high. For example, suppliers can exert strong influences on the producing patience by selling raw materials for clothing manufacturing at a high price. art object suppliers yield substantial power, the buyers role is weak because of fragmentation. Finally, barriers to entry take on economies of scale, high capital requirements for stores, raw materials, and end product requirements, and strong brand equity due to consumer brand consciousness and fast(a)ty.Value is fixd and delivered in the modality industry through an intricate structure of channel distribution. A visual description of a typical flair companys value web is attached as Exhibit 1. Although the value web as an entity is influential to customers, several(prenominal) facets tend to induct the most intrusion. Designers are obviously one of the loading aspects that affect a customer, as people want clothing that appeals to their particular tastes. This leads to the display and availability of clothing in the actual look stores such as Gap. Displays need to incorporate attraction to the products as well as show reach the trends of the moment.Also, manufacturers greatly influence the final quality and price of a product, which are often a center of attention concerns for consumers. In todays economy, economical and quality manufacturing are essential to the success of a fashion retailer. Another trace node on the value web is the logistics supplier. In the Internet e-tailer environment, having a strong relationship with in force(p) and trus tworthy suppliers is extremely important for success. Fashion retailers should strengthen these key players in the value web in increment to using their core value concepts in suppose to utilize the Internet to its full potential.For Gap, there are two value concepts that are especially threatened in an Internet economy. First, the fashion industry has low switching costs and decreased loyalty online. Whereas many Gap customers were loyal simply because they had few other choices, now those same customers have more opportunities to shop around. Gap stores are located all around the country in almost any mall. A typical consumer whitethorn only have access to the stores that are located nearby. Now the Internet has made every e-tailor available to anyone, anywhere, from low-end to high-end.Second, the Internet has variegated attend, creed and experience. One of the advantages of going to a Gap store is the take of service that you receive and the experience that you get. This level of service can never be replicated online. In accompaniment, another problem with online fashion retailers is that the customer cannot try on the articles of clothing. While this whitethorn be a problem with juvenile customers, it is not an issue with antecedently established customers.Otherwise, the Gaps value concepts can only be enhanced online. Clothes can easily be delivered directly to the consumer from Internet gross sales. Also, transaction costs can be reduced for every sale online, Gap does not have to maintain bricks-and-mortar stores, hire personnel, or bear shipping costs. While these costs may be minimal right now, as online sales grow, this may have a serious impact on Gaps bottom line. An superflu ous benefit of Gaps online store is ease of searching for particular products.The coiffe industry is forever changing. Therefore, trade strategies and diverse customer segments are also transforming. Key industry trends for the year 2001 include moves to multi-channel retailing, importance of profitability on the Internet, and a continued interest in using technology to advance bottom line, as explained at www.retailindustry.about.com. Customers have particular of necessity and wants that are shaping the get for higher(prenominal) quality at lower prices. And with the virgin Internet environment, consumers want easy access to price comparisons and petition the latest trends. Since the online world is fast-paced, consumers believe that trends should turn over quickly. Now that more people are obtain online, they demand and expect convenience as well as quick and timely delivery of apparel goods.Consumers are looking to the Internet for information on apparel more than they pr eviously did. They search for price comparisons and shop around the web to look for sales. many a(prenominal) consumers search for clothes online and then go to try on the clothing offline. In some other cases, if consumers cannot find the desired article of clothing, they venture onto the Web. Finally, in the parvenu Internet apparel environment, awareness of brands is enhanced for established companies. On the contrary, untesteder apparelcompanies may essay gaining awareness in a medium that constantly floods consumers with new products. The absence of brand equity creates difficulties for new companies in this industry. Few brands carry the clout Gap does to the online world. As evidenced at www.business.com, Gap, with only two other retailers, was considering one of the top 20 online Internet merchants.Intermediaries (i.e. manufacturers and retailers) in the apparel industry are transforming to be make sense more customer conscious. By incorporating technology, companies are able to make the brand more accessible to the customer while creating a stronger image of the brand. This technology enables domestic and foreign manufacturers and inspectors to communicate more effectively, efficiently, and frequently. Previously, the telephone and facsimile machine machine were the indigenous means of communication among intermediaries, but now information can be transfer in a cost-efficient and instantaneous manner through the Internet.As noted in the treat 30, 2001 Credit Suisse First Boston Corporation review, the overall apparel industry trend appears that many teenager and young adult retailers are heading towards the Gaps core territory . . . the casual preppy theme. For example many retailers have offered up colorful polo shirts since February, which stands to hurt Gap sales because they have only just begun pass the same polos. What has novelly been happening is that Gap has come into fashion trends late and finds itself at the tail end of a hit. Fo r years Gap has been the store to go to keep up to date on trends, but recent events point to its slipping from being the number one trend leader.Competitors such as Abercrombie and Fitch and American Eagle Outfitters have been able to tap into the fashion trends early and reaped a large share of the sales. A March 19, 2001 Credit Suisse First Boston Corporation analysis explains this phenomenon further market intelligence is get out than ever . . . Retailers attend fashion shows . . . interpreting what they conceive for their customers. Therefore, the newest strategy in the competition game is for a company to find the hottest trend the earliest and quickest, and market the trend heavily before any other store or brand can do the same.New and existing companies in the apparel industry are forced to adapt their marketing mix in response to the new Internet environment. Products essential be developed faster in order to cater to the fast-paced demands of todays Internet consumer. Many high-risk players in the fashion industry are recognizing the need to turn over the trends faster in todays technology-driven economy. This is because consumers demand new fashion trends faster than they did in the offline world. Also, the Internet allows consumers to price shop more than they would in the offline world. Therefore, fashion companies must realize that price competition is more prevalent online.Furthermore, channels must be organise online differently than they would be in the offline environment. In the new technological world, shipping and manufacturing have become larger players in the value web than previously. Retailers must develop strong relationships with key shipping suppliers and increase strength in manufacturing facilities. Finally, fashion e-tailers must utilize the new Internet environment to improve customer service and transactions. It is the perfect medium to have efficient yet personalized customer service in addition to lower transactions c osts.The new Internet setting causes companies in the fashion industry to rethink partnering and strategical alliances. In todays e-economy, companies can gain traffic and recognition through a few key alliances. Many companies, especially new players, can leverage partnerships to gain brand recognition and necessary traffic to their new site. Utilizing the key relationships with channel members and partnerships depart help established fashion companies adapt to the new Internet economy. But, a benefit to the companies is the fact that basic core competencies still remain competitive advantages even in the new environment.Gaps core competencies center around their brand equity and highly developed processes. Its name alone can successfully launch new, trendy products. However, Gap also carries a standard, classic line of clothes that customers have come to expect during any season and within any Gap store. This is how Gap segments its customers those who want a consistent look yea r-to-year, and those customers who want the latest trends. Gaps brand recognitionvalue is high with over 2,079 stores nationwide, and additional 530 stores globally. It is a standard brand name for the midrange fashion conscious consumer.Because Gap is a well-established bricks and mortars company, their processes are efficient and dynamic. For example, Gap stores are on detailed schedules for store displays, inventories, and new product launches. Every store receives an akin binder that explicitly details the display and product placements. Front window displays are changed weekly. They restock shelves with new products every six weeks, keeping the retail ahead of imitators in the fast-paced fashion industry.All the core competencies are positive for the company, but there are threats that can hurt the company. For instance, negative word of utter can cause severe consequences to Gaps brand name. Since Gap outsources most of their manufacturing, theyre open up to attack because o f their manufacturers actions. For example, a situation occurred to Nike concerning their use of sweatshops that caused a great deal of damage to the Nike name. Gap has interpreted steps to oppose the causes of bad publicity by requiring manufacturers to sign codes of conduct and strictly enforcing those rules.Their processes for breed, however, are not as vulnerable to depreciation. Gap has invested a lot of thought and research in their resources and there is not too more that can be substantially threatened. Gaps inventory processes, in fact, are much stronger compared to others in the industry. Not only do they maintain a consistent style year to year, they also have new lines that come out very often.Those who wish to enter the retail clothing industry ordain find reasonably high barriers to entry. It is extremely difficult to set up brand equity and image. Launching your own store and clothing line, desire Gap, takes incredible capital and time investment. In the online world, it is much easier for new or teentsy retailers to showcase their products however, it is difficult to get online attention and recognition. The nature of online retailing sets up a playing sphere where smaller, lesser known retailers mayhave set up functioning websites and folded without the public ever knowing. notwithstanding big name online retailers, like Pets.com, did not survive despite their brand recognition.As we have mentioned earlier, Gaps inventory processes are very defined and strong. These processes also give them an edge on competitors trying to copy Gaps styles or trends. Gap changes out their inventory every six weeks. Even if competitors are able to catch on to Gaps short turnaround, there is no way to avoid being behind the times. Gap, through their extensive market research and market persuasiveness, is so in tuned to their customer segments that they effectively set the trend. Gap has invested a lot of money to become one of the biggest trend-setting b rands.Although the Gap has a successful position on the Web, there are definite strategies that can be implemented to improve their online business. Our proposed marketing eBusiness plan involves Customer family Management, developing strategies, incentive offers online, improved web design, and increased market research. At this point in time, Gap is a product- sharpened company. Gap needs to capitalize on the available technology of the Internet and transform its marketing efforts to focus on the consumer. Therefore, the company should shift from a Product Management system to a Customer Relationship Management system. Customer Relationship Management allows a company to cater to the unequaled and evolving needs of the specific customer segments.Currently, the Gap does not have extensive customization available on its website. Gap needs to create more ways of catering to each individual consumer. A pyramid approach would be optimum for the Gap. Much like the Dell triangle, the Gap would segment consumers and provide the most customization for the top small share of the pyramid. These are the repeat customers that have highest volume of purchases, which would be the stovepipe group to provide customization.We suggest that the Gap use the technology of the Internet to store information on each consumer and generate a unique site for the consumer every time that they log on. The site will greet the consumer by name upon log in and target the consumer for their preferences. For example, the Gap would keep a database of my buying patterns, such as the fact that I always look for sale items, and also note the size that Inormally buy. The Gap would be able to establish more relationships with consumers increase their loyal consumer base by providing customization that makes the site unique to the individuals.As retailers know, growth does not come from loyal customers. The Gap needs to focus some of their marketing efforts on acquiring new customers. They coul d do so by developing alliances with portal-type sites such as eGreetings.com. There, consumers can be asked to buy a gift certificate to Gap.com (not redeemable in offline stores) to be sent along with the recognise card. Online alliances are preferable to online banner ads and random advertising because a relationship with established online services and etailers is the best way to get a Gap ad seen. The click-through rates for banner ads are not convince enough for us to suggest that the Gap increase online banner advertising.In addition to advertising online with affair partners, the Gap should advertise offline for the online store. Every media produced offline, including displays in the offline store, should have the web site listed, thus pointing consumers to the online store. The Gap may also consider putting a terminal in the offline stores that has a small computer with Gap.com constantly running. Sales associates can point consumers in the offline store to the terminal if they need a different size, or if they want to ship an item to a friend.Offering incentives online can also increase the customer base, persuading loyal and new consumers to utilize the Internet site. For example, every fifth purchase online could merit a certain section off the final purchase price or even free shipping. Also, the Gap should consider offering some products and product lines online only (for example, Gap currently offers their maternity line only online). This can decoy consumers into shopping online in addition to their offline stores. Overall, anything that causes consumers to venture into the online world to check out the new items on Gap.com would be good for the growth of the online customer base.Another marketing tactic is to alter the design of the website to meet the needs of the constantly evolving Gap consumer. Currently, Gap.com allows consumers to see the various styles of clothing with color choices shown tothe side, but consumers cannot change th e color of the item in the picture (for example, consumers could click on different colors and patterns for the same shirt and the shirt changes accordingly). expose exhibit 2. Most buyers want to see what a certain article of clothing would look like in different colors, which is an option that Gap.coms competitor, JCrew.com, offers. Gap.com could also allow consumers to put clothes together on a model and view 360 degrees of the outfit, thus persuading people to make virtual outfits. Other design changes to Gap.com could be an addition of a search engine. This gives consumers a quick way to find specific articles of clothing. Another added design throw for the quick shopper could be a page with price listings by clothing category, or the ability to see the price on the first page instead of making consumers go through multiple pages to find the price.A final marketing strategy in our proposed plan is for Gap.com to increase market research to visualize consumer-buying habits. A re they price conscious? What do they value in design of the website? The Gap would benefit vastly if they were able to understand their consumers behavior in depth. Therefore, information could enhance the quality of customization, which will benefit the company. If the Gap makes longer strides to understand their customer base, they can capitalize on areas where they are strong and change areas of weakness.Our proposed marketing plan encompasses many benefits with a few costs. The plan satisfies consumers because increased customization will mean more attention to specific customer needs. The proposed Customer Relationship Management tactic will create more of a one-to-one marketing structure that will in turn benefit the consumer. One cost to this change in management style is the capital needed to set up customization online and also the changes that must be made in the structure of management within the company. Employees will have to get used to a restructuring, which can cau se a short period of dissatisfaction or frustration.But, the company as a whole will benefit from the restructuring because it will increase retention rates. The online incentives and improved web page design will benefit the consumers directly by giving them good deals and creating an easy-to-use web site. Theonline incentives will benefit the company by increasing the loyal customer base and the improved web design may increase sales and retention. The trading partners with Gap will benefit by increasing traffic to their sites, and association with the Gap brand is positive for alliances.One of the most apparent and serious threats to Gap.com is the threat of cannibalization. If Gap.com becomes the standard, then their offline stores will be severely hurt. This is why Gap is facing a great deal of resistance within the organization. Store managers whose salaries and promotions suppose on store sales will not want to promote or support Gap.com because that will steal from their r evenues. Another issue is the technological needs to satisfy the in-depth customization and database requirements that are essential to our e-business plan.In order to take on this new strategy, Gap will have to make a large sign investment to improve their technological capabilities to accommodate the customization. Internet speed must also be taken into consideration. Only eight million out of 100 million Internet households have broadband. This can lead to customer frustrations, as the sites become more picture intensive. This, however, is actually a benefit for Gap.com as their primary customer base is concentrated in these households that do have broadband service

The Development of Irish Education Essay Example for Free

The Development of Irish gentility striveThere were huge provisions and developments of education between 1965 and 1984. In 1962 a review of second-level education in the Republic was initiated by the Department of Education, in co-operation with the OECD, culminating in the publication of the identify Investment in Education (1965). This continue had significant consequences for the development of educational policy.It dealt with two main themes the capacity of the educational placement to tinct skill requirements for economic growth, and inequalities in levels of participation. It found that the numbers of those giving up school, together with a capable curriculum in many secondary winding schools, would result in a shortage in the qualified labour (particularly in relation to technical qualifications) necessary for economic development. In addition, the report dealt with considerable socio-economic and regional disparities in participation regulates.Investment in Educ ation provided the impetus for the introduction of the free education stratagem in 1967. This outline removed fees for participating secondary schools (to reduce socio-economic inequalities) and introduced a school transport scheme (to reduce regional inequalities). The scheme led to a significant increase in the number of enrolments in second-level schools however, socio-economic and regional disparities persist (Lalor, 2003)In the words of Luke Gibbons (1996), this report was set out to remove the school from the vestry and place it in line with the need for greater technological change in society. The report helped to shape the future of Irish Education and through giving greater impetus to nascent trends, contributed to an elaborateness of the system and to issues such as social inequality and educational effectiveness being placed on the political agenda.Overall, however, the report was part of a pragmatic rather than ideological response to the educational challenges incre ase by a modernising society (OSullivan, 1989). The report highlighted many facts including the high instance of school leavers, low rate of vocational student entering third level courses, inequality of opportunity unfair access to secondary education and also the need for wider participation in education and for longer retention of pupils in the educational system.This is only a few highlights whereas there were four major recommendations set out by the report of the investment for education which include 1. The use of scholarship schemes to increase participation. 2. Need for policy planning to rectify education at all levels. 3. Possible amalgamation of small national schools. 4. Teachers be kept up to date with new knowledge. From this report many major developments within the Irish school system have occurred. These developments include

The Analysis of Crisis Communication Strategies Essay Example for Free

The Analysis of Crisis discourse Strategies EssayBy definition crisis is a situation that has reached a critical phase (Crisis definition). Crisis is char twisterized by its lack of stability, un augurability and short decision-making time. According to Fearn-Banks (1996) crisis is a major occurrence with a potentially negative outcome affecting an placement, conjunction, or industry, as advantageously as its nationals, products, or good lay d throw. The negative consequences of a crisis ar not limited crisis back be, but not necessarily, a really serious threat to organizations functioning and stability. round scholars argue that an organization can benefit from a crisis situation if much(prenominal) is handled properly (Ulmer, Sellnow, 2000). Communication scholars excite been conducting multiple researches, seeking to formulate well-nigh generalized and applicable theories of crisis communication and crisis management. Since crisis is a crucial time period in l ifetime of an organization that can affect its future, lowstanding crises and knowing how to manage these difficult situations effectively are essential skills that corporate managers should posses.This paper lead explore the crisis of revived Beverages which was ca apply by lean environ the emit of the mod product. On September 25, 2006, a new Las Vegas based brewing comp any(prenominal) revived Beverages launched a new brawn make whoopie called cocaine. Since the first days on the market the boozing has bl annihilate very controversial. The human race didnt shake a problem with the content of the new beverage, which is very standardised to ablaze(p) Bull or Monster. It was its shape that people didnt really feel quite by rights rough. revived Beverages CEO and inventor of cocain, Jamey Kirby thought that naming an sinew insobriety after a monstrous narcotic was a fun name, the habitual, however, did not agree (cocaine drink claims 2006). The negative adv ancement that revived Beverages received as a result of the launch of new product led to the thrill of a reputational crisis. The public incriminate redux(postnominal) Beverages of promoting and glamorizing medicine usage among teens and young adults, who are the major lead and consumer of energy drinks.Just nearly a month after the introduction of Cocaine a favorable store giant 7-Eleven refractory to pull Cocaine from the shelves (Mo unmatchabley, 2006). The public debate related to Cocaine energy drink continued throughout the fall and winter. People started questioning not only the name of the drink, but besides the marketing outline used by Redux to promote their product. On April 4, 2007 the nutrient and drug nerve issued a warning letter notifying the firm that their product was marketed extralegally as an alternative to an illicit medicate and a dietetical adjunct.The letter from FDA claimed that street drug alternatives, i.e. , products that claim to mimic the effects of recreational drugs, are not mean to supplement the diet and, as a result, cannot lawfully be marketed as dietary supplements (Douaud, 2007). Moreover Redux Beverages was accused of having identified some of the drinks ingredients incorrectly as dietary supplements that could lower blood cholesterol, protect nerve fibers, or help patients with anxiety, depression and obsessive-compulsive disorders. The FDA threatened that the misery to respond to these violations would result in legal proceedings (Other, 2008).On May 5, 2007 Redux Beverages announced that the company decided to temporarily retract the distribution of Cocaine. In the same announcement the beverages makers notified consumers that the drink provide be still useable for purchase low a different name Censored. Redux Beverages crisis isnt an example of a severe, dramatic case. Unlike some crises, Cocaine crisis wasnt unexpected. The makers chose a scandalous name because they knew it would be controv ersial and as Jamey Kirby said dispute sells (Nizza, 2007). The controversy was expected and somewhat desired.Redux Beverages knew that fault into the energy drink market was a very challenging task and that they had to come up with a marketing strategy that would win them new customers. It was quite obvious that naming an energy drink after an A-class narcotic would result in negative credences and outrage, what was not predictable was the extent of that outrage. Redux Beverages could not have predicted that the product impart be eventually pulled from the shelves and that the controversy surrounding the product would initiate a passage of arms with the Food and Drug authorities.This situation could be explained with chaotic systems theory the uncertainty of how people will respond to the launch of a controversial product resulted in inaccurate prediction of long-term outcomes (Sellnow, Seeger, 2001). Due to the controversy surrounding the launch of Cocaine energy drink Red ux Beverages public image has suffered. The firm was accused of promoting and glamorizing drug use among teenagers and young adults. The marketing strategies used to promote the drink were perceived negatively and were wide criticized.In resolution to much(prenominal) accusations Redux Beverages used some of the theorized by Benoit known as show Restoration Theory. According to Benoit (1997) image patch strategies can be applied if an individual or an organization is perceived as responsible for an revolting act. Moreover Benoit (1997) claims that it is not important whether the act was truly offensive important is what peoples perceptions are and if the public believes that an organization committed a heinous action indeed its reputation and stability is at risk.In case of Redux Beverages superstar could argue that the act was not extremely offensive and peoples reaction might have been exaggerated, still the pct of negative responses from the audience was that exalted that Redux had to react and address the arisen issues. At first Redux Beverages costatives appeared to be quite difficult to reach. Numerous news reporters covering the story stated that they had been unable to reach anyone who could represent the firm and make some comments regarding Cocaine controversy.Throughout the duration of the crisis Jamey Kirby, the CEO and inventor of Cocaine had been the most(prenominal) active spokesperson for the firm. Kirby denied the accusations of promoting and advocating drug use to young people. Kirby focused mainly on reduction of disgustingness of the committed act he used image restoration strategies such as bolstering, minimization, specialism, transcendence and violate accuser (Benoit, Czerwinski, 1997). In the first few converses Jamey Kirby responded to some of the questions regarding the controversy surrounding his product Cocaine.In efforts to defend the drink Kirby highlighted some exacting aspects of Cocaine (bolstering) in an inter view for CNBC Street Signs Kirby said that Cocaine is the energy drink that has by far the vanquish quality according to Kirby Cocaine doesnt give the consumer a descend from the cacography and the jitters from the caffein (Burnett, 2007). But even with that having been said the public remained outraged and kept objective the drink makers of promoting illegal drugs, especially to teenagers and young adults.The public was concerned that the marketing of the controversial drink was mainly focused on media channels such as MySpace and YouTube that are known from being widely used by young, easy people. Kirby uses minimization claiming that people know the difference I dont withdraw people will look at our drink and say, Oh, Im going to buy some real cocaine(William Pres, 2008). This was definitely not the best response. Teenagers are definitely a very impressionable group and ignoring the risk of selling a product that could potentially cause some to reach for an illegal substan ce is pretty irresponsible.Some outraged people raised voices that not only is Cocaine advocating drug use, but also putting at risk the health of its consumers due to a very high content of caffeine. According to the products label an 8. 4 ounce can contains 280 milligrams of caffeine, 750 milligrams of taurine, guarana, B vitamins and sugar (Redux Beverages, LLC). All these ingredients are supposed to give the drinker the energy high. Some people were concerned whether such high doses of caffeine will not harm young drinkers.In response to these concerns Kirby used differentiation and compared the content of a can of Cocaine to other energy boosting beverages such as Starbucks coffee. In the interview for CNN News Room Kirby says if you look at the other beverages on the market a Starbucks 20 oz. Grande coffee berry has 500 milligrams of caffeine we are just slightly over half that, so we dont have any pathological levels of caffeine in our drink(Nguyen, 2007). Kirbys comment may take care to be a bit irrelevant, especially if to look at the fact that he compared 500 milligrams of caffeine in a 20 oz.size cup.If to pour Cocaine drink into a 20 oz. cup one would drink an equivalent of almost 670 milligrams of caffeine, nearly 1786 milligrams of taurine and even much energy boosting ingredients. As a result of the controversy and negative public response to the new energy drink the Food and Drug Administration decided to step in and take a closer look at Cocaine drink and its marketing. In April of 2007 the FDA issued a warning letter in which Redux Beverages was accused of marketing Cocaine drink illegally as an alternative to an illicit street drug (Other, 2008).Moreover, the Food and Drug Administration disliked the fact that Cocaine was marketed as a dietary supplement intended to prevent, treat, or cure disease conditions (Cruse, 2007). According to the products label one of the ingredients, more specifically inositol reduces cholesterol in the blood helps preventing hardening of the arteries, and may protect nerve fibers from excess glucose damage(Cruse, 2007). Redux Beverages was given 15 days to correct the violations, otherwise the company would have faced legal responsibility (Other, 2008).In response to this occurrence Jamey Kirby said We are correcting the violations that the FDA believes we have. As a result Redux Beverages initially make some changes to the marketing strategy and removed slogans such as liquid cocaine and speed in a can. The webpage was also corrected and instead of calling the drink a dietary supplement Cocaine had become an energy supplement (Other, 2008). In the beginning of May 2007 the official webpage of Cocaine energy drink announced that the beverages distribution had been temporarily ceased.Following the decision Clegg Ivey, one of Redux Beverages partners revealed that the company was planning to keep selling the drink under a different name which would be released soon. In addition Ivey made a quite ridiculous comment advocating the product Of course, we intended for Cocaine energy drink to be a legal alternative the same way that sexual abstention is an alternative to premarital sex. Ivey also revealed that Redux decided to cease the distribution of the product because the FDA had weave with punishment by imprisonment (Serrano, 2007).Few days later Redux resumed the sale of Cocaine under a new name Censored. The official website of Cocaine drink featured multiple slogans and notifications marking the end of Cocaine. The new slogan for Censored energy drink was Censored by the Man which clearly referred to FDAs decision to ban Cocaine name. On July 17th of 2007 Redux Beverages decided to change the name of the spring Cocaine once again. The new name would actually be nameless. Redux Beverages new marketing strategy was to sell the drink in a can that looked almost like a red former Cocaine can the difference was that the logo was missing.The drink makers decided to d esign a can which would feature a blank box in which consumers could write whatever name they wanted. Since then the controversy surrounding Cocaine energy drink had started to die down. That was until early 2008 when the energy drink was re-released under its original name. Redux Beverages had addressed and corrected the violations highlighted by the FDA and resumed sales of Cocaine. The marketing strategy had been modified. Cocaine was available in three versions original (with the throat-numbing effect), cut (mild version) and free (sugar-free).Following the re-release the Food and Drug Administration issued other warning letter. On July 9, 2008 Redux Beverages received another warning in which the FDA expressed concerns regarding fonts used by Redux on the drink cans. Cocaine was distributed in red, 8. 4 oz. cans with a logo spelled out in a white, powdery font. The letters resembled letter-shaped lines of drug cocaine. In addition, the FDA had objection to the use of news pro gram cut as to an additional logo tagging a milder version of the drink.Jamey Kirby responded to these accusations with transcendence In the last year or so, the US has experienced life-threatening problems with our domestic supply of tomatoes, spinach, peanut butter, imported seafood and even pet food. Worse, many experts predict that the next terrorist attack could focus on our food supply. So, why is the FDA wasting its precious resources complaining about what fonts Redux is using to advertise our product? (just-drinks. com chromatography column team, 2008). In this situation using a strategy such as transcendence cannot result in anything positive.Kirby accused the FDA of bothering him with some ridiculous claims while more important work should be in progress. Then the company attacks the FDA and makes fun of the agency saying inculcate teachers everywhere should now be on notice that things written in chalk will be scrutinized more closely by the federal government and cou ld subject the chalk-bearer to civil and criminal liability. No word from the government on whether a chalk ban is next, but school districts across the nation would be well-advised to consider a shift to dry-erase boards.But please, for goodness sake, do NOT sniff those markers (just-drinks. com editorial team, 2008). Eventually Redux Beverages decided to use yet another image repair strategy tonic action and announced that the firm is working to address the FDAs concerns and correct the violations that the agency had identified. The case of Redux Beverages from the forecast restoration Theory could serve as a great case study presenting a script for image abolition.Redux Beverages has not done anything to lift up the companys public image after the aggression of crisis. The majority of press releases made by Redux during Cocaine controversy didnt help to persuade the public that their concerns are unnecessary and groundless, but rather reassured them that Redux doesnt care a bout anything else than sales and profit. Since public opinion about the company and its product are very important in Cocaine crisis, the case could be also analyzed from the perspective of stem Opinion Formation Process.Many people express concerns about impressionable groups such as teenagers or young adults who may be easily influenced by mass media or peers that can result in some reckless decisions. Many adults react with outrage when they see that their children may be exposed to things such as cigarettes, alcohol, sex or drugs. According to Struges (1994) theory of Group Opinion Formation these concerns could be categorise as the first step of group opinion formation (1)latent issue. Redux Beverages launch of Cocaine energy drink would be the second step representing the (2) triggering event.Then the controversy and peoples debate would represent the next two steps of the process (3) formation of pros and cons and (4) debate initiation. Then the onset of crisis would repr esent (5) the time lapses which leads to (6) formation of publics opinion. In case of Cocaine crisis the publics opinion about the company was mainly negative Redux Beverages has received countless words of reprimand and contempt. The last two steps involve formation of (7) social action and (8) social norm (Struges, 1994).Generating and maintaining a positive public opinion is vital for organizations, thus if the initial opinion about a company is positive, then the chances of keeping this perception during crisis are significantly higher. Redux Beverages has generated a negative public opinion during the onset of Cocaine crisis, if to suppose that the company will face another crisis in the future it will be much more difficult to gain the support of the public and generate a positive public image. The theory purposed by Struges (1994) is somewhat related to Coombs (2007) theory of Situational Crisis Communication.The SCCT recognizes reputation as a valuable, intangible asset a sset which can attract customers, generate investment interest, improve financial performance, attract top-employee talent, ontogenesis the wages on assets, create competitive advantage and garner positive comments from financial analysts (Coombs, 2007). Organizations with better reputation in the lead crisis will still have better reputation than organizations which pre-crisis reputation was poor (Coombs, 2007). In case of Redux Beverages the crisis which had occurred between 2006 and 2008 was not too serious.The company had encountered some financial losses due to the temporary cease of distribution and several rebranding actions. Still, the crisis dealt mainly with the firms public image and reputation loss. According to Situational Crisis Communication Model if Redux Beverages is to face a more serious crisis in the future the company is very likely to suffer much more than in the aftermath of Cocaine controversy. The two components linked to the forward crisis crisis histo ry and prior relationship reputation will negatively affect the attribution of crisis responsibility.Knowing what strategies Redux Beverages used to deal with the previous crisis it is very likely that the potential crisis response strategies will also increase the attribution of crisis responsibility. Redux Beverages poor reputation and high attribution of crisis responsibility will result in publics negative reaction to an organization. In case of another crisis, Redux Beverages is much more likely to be held fully accountable for the offensive act. Redux Beverages have not done any work to prepare for any potential crisis.The firm does not follow any of the ten best practices for risk and crisis communication purposed by Venette (which include 1. Process approaches and policy approaches there has been no data released about any policies formulated by Redux Beverages. 2. Pre-event planning Redux Beverages was not prepared for the crisis caused by controversy surround sales of Co caine and continues its operations without any pre-crisis planning. No data has been released that would state otherwise. 3. Partnership with the public Redux beverages seems to care about the sales, and thus about their buyers.Still Redux doesnt seem to be concerned about their consumers health and disregards any doubts about the safety of their highly caffeinated product. 4. Listen to the publics concerns and understand the audience Redux Beverages failed to address the publics concerns regarding the risk of selling a product that is being marketed as a street drug alternative. 5. Honesty, candor and openness Redux Beverages repeatedly denied comments and interviews with proves that the honestly and openness are not the companys priorities. 6.Collaborate and coordinate with credible sources the contravene with the Food and Drug Administration indicates that the organization doesnt collaborate and is not coordinated with credible sources. 7. beseeming the needs of the media a nd remain accessible 8. Communicate with compassion, concern, and empathy Redux Beverages fails to communicate in this manner. 9. Accept uncertainty and ambiguity 10. Messages of self-efficacy. The way in which Redux Beverages decided to manage the crisis caused by the controversy surrounding the launch of a new energy drink was not very effective.The crises communication strategies chosen by the organization didnt really help its reputation and basically created a solid base for even worse crisis in the future. The lost reputation of the company will cause that any little mistake on their behalf will never be perceived as an accident or misfortune, but rather as their own fault. Redux Beverages has not gained any support in the eye of the public, nor governing and legal agencies. The only mastery of Redux Beverages is that the company gained the rights to re-release and resume the sales of the energy drink with a controversial name Cocaine.References Benoit, W. L. (1997). Image repair discourse and crisis communication. Public Relations Review, 23(2), 177-186. Benoit, W. L. , Czerwinski, A. . (1997). A critical analysis of USAirs image repair discourse. Business Communication Quarterly, 60(3), 38-57. Burnett, E. (Speaker). (2007). Cocaine energy drink Television series episode. In CNBC Street Signs. New York. Cocaine drink claims to be real thing. (2006, September 21). Mail Online, Retrieved from http//www. dailymail. co. uk/news/article-406304/Cocaine-drink-claims-real-thing. html Coombs, T.W. (2007). Protecting organization reputations during a crisis The development and application of situational crisis communication theory. Corporate Reputation Review. 10(3), 163-176 Crisis definition. (n. d. ).Retrieved from http//www. merriam-webster. com/dictionary/crisis Cruse, A. E. . Public Health Service Food and Drug Administration , Los Angeles District . (2007). Warning letter (W/L 10-07). Irvine, CA U. S. Department of Health human race Services. Retriev ed from http//www. fda. gov/ICECI/Enforcement Actions/WarningLetters/2007ucm076349. htm Douaud, C.. (2007, June 19). 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Cocaine energy drink back on the shelves.Convenience Store News, Retrieved from http//www. csw. com/top-story- cocaine_energy_drink_back_on_the_shelves-43048.html Redux Beverages, LLC, . (n. d. ). Cocaine Energy. Retrieved from http//www. drinkcocaine. com Sellnow, T. L. , Seeger, M. . (2001). Exploring the boundaries of crisis communication the case of the 1997 Red River Valley flood. Communication Studies, 52(2), 152-167. Serrano, A. . (2007, May 7).Cocaine pulled from shelves nationwide. CBS News, Retrieved from http//www. cbsnews. com/stories/2007/05/07/health/main277254. shtml Struges, D. L. (1994). Communicating through crisis A strategy for organisational survival.Management Communication Quarterly. 7(3), 297-318. Ulmer, R. R. , Sellnow, T. L. (2000). Consistent questions of ambiguity in organizational crisis communication Jack in the calamity as a case study. Journal of Business Ethics, 25(2), 143- 155. Venette, S. J. (2006). Sp ecial section introduction Best practices in risk and crisis communication. Journal of Applied Communication Research. 34(3), 229-231. William Pres, . (2008). Cocaine the new energy drink. Retrieved from http//hubpages. com/hub/Cocaine_-_The_NEW_energy_drink.