Retailing e-tailing Lands End Forward         The company selected as the assailable of this design is Lands End. The criteria were: 1.         Size- Lands End is believably the largest app atomic number 18l retailer on the Inter pelf 2.         Reputation- The company enjoys a spl mop upid reputation with most of its customers 3.         Personal knowledge- the researcher is a disdainful time very satisfied customer of Lands End. 4.         Availability of information- The conspiracy is now owned by Sears Roebuck who acquired it in June 2002. There is no current financial information available and historic results ar difficult to impossible to locate. There is a good appoint of information on the companys policies and business practices. This seemed more valuable for the purposes of this ejection than financial information. The company is interesting as a hugely successful Inter lettuce retailer bu ilt upon a depict of success in other forms of retailing. It has as well as succeeded in utilizing the net in highly creative ways to overcome moderately of the difficulties inherent in its chosen product categories. What is e-tailing E-tailing (less frequently: etailing) is the change of retail goods on the Internet. Short for electronic retailing, and apply in Internet discussions as primeval as 1995, the end point seems an almost inevitable addition to e-mail, e-business, and e-commerce.
E-tailing is synonymous with business-to-consumer (B2C) relations. SearchCIO.com (2006) E-tailing began to manoe uvre for some major corporations and smaller! entrepreneurs as early as 1997 when Dell Computer reported multimillion dollar fixs taken at its Web site. The launch of the Lands End site in 1995 makes it 1 of the pioneers among e-tailing pioneers. The success of Amazon.com hastened the arrival of Barnes and Nobles e-tail site. Concerns about secure order-taking receded. 1997 was also the division in which Auto-by-Tel reported that they had sold their millionth machine over the Web, and... If you want to get a full essay, order it on our website: OrderCustomPaper.com
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