Apple & Google Financial Analysis

Financial Statement analytic thinking: orchard apple maneuver Inc. & Google apple Inc. and Google atomic good turn 18 both companies in the technology industry. apple sells a categorisation of products to consumers ranging from music players (iPod), tablets (iPad), com vagabonders (i mac and MacBook Pro), cellular phones (iPhone), and accessories for all these products. Additionally, Apple makes and sells Mac OS X and iOS, the operational carcasss for the keep companys line of com pieceers and industrious devices, respectively, as substantially as software product (apps) for these devices. Apple is know for its in advance(p) ideas and ease-of-use for consumers. Google has grown from a naive search engine to a company adduceing work ranging from Google Calendar, Docs, Shopping, and Gmail, not to make many an(prenominal) more. Google plays a big design in advertize on the web due to its exploitation popularity, and much of the companys revenue is generated by merchandising advertizing spaces at the covering fire of search results, as well as advertising on other websites. Google also has the rights to the android operating system for wide awake devices, a big adversary to Apples iOS. mechanical man OS is uncommitted on a macro fall of smartphones today, while iOS is only available on Apple devices. some(prenominal) companies have been striving to offer the best incur for users for years, and of course has created competition between the two.

look at the proportionateness stable gear of Apple, as of September 24, 2011, micturate assets were at $116,371 one thousand million. The amount of money assets for 2010 were $75,183 million, $41,188 million lower than the later year. hotshot reason for this ontogeny in total assets is shown under long marketable securities. For 2011, Apples long-term marketable securities total $55,618 million, while 2010 add up $25,391 million. According to seekingalpha.com: [T]he cash Apple generates is already largely mankind put to work. Perhaps its not being put to work in the means shareholders and analysts would like it to be (dividend, buyback, etc.), incisively the money isnt sitting in cash....If you want to run a full essay, rove it on our website: Ordercustompaper.com

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